How to Choose the Right Perfume or Cologne for You

Choosing a perfume is tough, but the experts are here to help you find a fragrance that you’ll love for years. Whether you’re a fragrance fanatic or you’re new to scents, finding a fragrance you love can be a daunting experience. When you approach a fragrance counter, the only information you can garner about any …

Top 3 Scents for Autumn

Leaves, Spices, Wood Smoke, and Wool The advent of autumn brings a marked change in the cooling weather and our warming fashion choices. A cashmere sweater, an elegant scarf, leather boots and blazers determine a new take on our favorite fragrances. Here’s how we accompany falling into Fall (without overdoing the pumpkin spice). Scent is …

Grasse: The French Capital of Perfume

Wander Grasse with us, the town that inspired some of the world’s most legendary scent-makers—and the school responsible for its next generation. Just north of Cannes, and to the west of Nice on the Côte d’Azur of France, is Grasse, without question the historic world capital of perfumery. Buildings hug the landscape in this hillside town, …

Meet a Fragrance Icon

Meet Jo Malone “The ingredients I believe every entrepreneur needs to succeed are passion, resilience and creativity” – Jo Malone Jo Malone CBE has been described as an ‘English scent maverick’ and the woman responsible for creating some of the world’s most loved fragrances. Originally a facial therapist, Jo fell in love with fragrance while …

Perfume 101

Welcome to the fascinating world of fragrances. Start here with the basics and then follow your nose, as they say! What you need to know: The base of any fragrance you can buy in shops will be the “perfume essence”—what actually makes the smell. This is a combination of essential oils (cedar wood, lime, sandalwood, …

Jo Malone on Creativity

Founder of Jo Loves, the lovely Jo Malone discusses creativity and its role in her life as a fragrance artist and entrepreneur in the video below. She asks, “What inspired you today to think creatively?” Join the conversation at joloves.com/bookclub, a hub created for the many readers of Jo’s autobiography, My Story. Here you will …